Renson Rio. Old tools, new problems: When growth outpaces the system.

Install a future-proof platform.

Renson’s continued growth brought with it a familiar challenge: outdated tools were being pushed beyond their limits. Dealers and internal teams alike were stuck navigating a disjointed system made up of email threads, legacy tools, and manual back-and-forth. The system that once supported their operations had become a bottleneck.

Renson needed a future-ready platform that could bring structure, speed, and clarity to a fragmented process.

Renson Interaction Online (RIO)

The new Renson Interactive Online (RIO) platform transformed the way dealers and internal teams work. Quotes, orders, service requests – everything is now centralized and traceable.

Users get instant pricing as soon as a configuration is made, with clear breakdowns of gross and net prices. This transparency eliminates confusion and miscommunication. Dealers can also easily view all their information in a personal dashboard where they can track the status of every quote, order and (service) request in real-time.

By putting clarity and automation at the heart of the workflow, RIO enables dealers and Renson to collaborate more efficiently.

Map the landscape, bridge the gap.

The first step was bridging the gap between Renson’s legacy tools and real user needs. We mapped out internal workflows and validated assumptions through deep research, interviews, and testing.

From there, we built high-fidelity wireframes that Renson could test and iterate on before development even started. A focused 3-month sprint phase brought key components to life, laying the groundwork for long-term scalability.

The end result was a completely rebuilt ordering system for Renson Outdoor that didn’t just meet current needs but also provided the flexibility to evolve. It was such a success that Renson decided to onboard its Indoor unit to the same platform, adapting it to their unique workflows.