Healthcare

We deliver impactful solutions, turning the growing pressure healthcare faces into patient-centric opportunities.

The industry today

Moving towards patient-centric solutions, beyond the molecule.

Passive patients do not exist. Patients compare treatments. Share experiences. Search symptoms online. The result? More noise, less clarity. The feeling of being lost in the journey. Now more than ever.

Healthcare professionals, on the other hand, are under pressure. They need insights to guide their opinion. Tools to support their patients. AI-powered solutions to work more efficiently. Meanwhile, governments push for greener business models, while decentralized trials are reshaping R&D, and the race to apply AI is accelerating.

Despite many ideas and ample opportunities, the healthcare industry faces many challenges. Amongst them is the ability to put the patient at the centre of healthcare. To offer solutions that connect both therapy, information, and technology, while adapting to the specifics of each case individually. That’s exactly where Made comes in.

With +15 years of experience in patient-centric innovation, we co-create solutions that deliver the much needed clarity and match the ease of digital services patients are used to in other parts of life.

Our offerings

Growth

Real growth comes from evidence-based engagement, driven by patients and healthcare professionals. Companies succeeding here win stronger adoption, deeper trust, and lasting market share.

Efficiency

Efficiency is about identifying the real problems to solve and leverage user research, data-driven workflows, and AI to accelerate trials and streamline operations.

Impact

The urgency for circular healthcare is growing. Balancing sustainability with feasibility has become a competitive advantage, and those who manage both will set the pace for the industry.

AI adoption

AI-enabled solutions to put patient well-being at the heart of healthcare.

Boosting supply chain efficiency and performance.

AI is already reshaping every part of the healthcare value chain. Synthetic control arms shorten clinical trials. Machine learning supports drug discovery. Predictive models strengthen clinical development. Generative tools accelerate the creation of scientific content. And across operations, we implement AI to reduce uncertainty, cut timelines, and bring new solutions to patients much faster.

Creating higher engagement and increased loyalty.

Patients turn to AI for information before consulting a healthcare professional. By using AI responsibly, however, we create tools that guide and support patients in a trustworthy environment. With context. We embed AI across the patient & healthcare professional pathway, resulting in higher engagement and loyalty, building a competitive advantage in a crowded healthcare market.

Who we are

75+ minds. 1 end-to-end solution.

Blog

What's on our mind today.

Our industry experts

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