Made Skip to content

Baron - Molecular mixing

Designing a functional MVP beer tap machine in just one year using molecular mixing technology.

  • 1 Year from sketch to MVP

  • 360° Design service delivered

Baron, a pioneering startup in the beer industry, approached Made with a unique challenge: To translate their revolutionary scientific technology of molecular beer mixing into a product. After conducting in-depth interviews with beer lovers and beer brewers, we combined our digital and product expertise to not only create a recognisable brand- and an intuitive and desirable product experience but also a first working prototype: A B2C Beer tapping machine that would enable consumers to brew any beer they desired in a split second by simply mixing different molecules on the spot. Besides our main design tracks we also supported Bar.on with the creation and design of additional touch points - like their first website, packaging design and further materials completing the brand experience and increasing impact.

Product & service strategy team

We're the right kind of difficult

We know when to push and when to deliver.
We take ideas to execution, it is not just what we do, it is how we combine our expertises & tools in a journey of change that aims to deliver.

Book a chat

Antwerp office

Klokstraat 16
2600 Antwerp
BTW BE0809.023.055

Getting here